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About Gaya
Inclusion for the women African banks miss.
Sixty percent of African women earn their living in the informal economy. Fewer than one in five can borrow from a bank. Gaya exists to change the maths.
01 / The gap
Some numbers worth considering.
- ~60%
of African women operate within the informal economy.
- Under 20%
have access to formal credit.
- 10–30%
is what informal lenders charge per month. Per month, not per year.
02 / Why women
The credit gap is gendered. So is the solution.

Women in Ghana already lend to each other. They run susu collections, church savings, market-stall rotations. The trust infrastructure works. What it lacks is capital that can sit underneath it without distorting it. Gaya is built around that fact. We are not introducing a new behaviour. We are formalising, capitalising, and underwriting one that has been quietly compounding for generations.
- 01
Women are an economic gateway to families.
Credit reaching a woman tends to reach the household, the children, and the small business that feeds the street.
- 02
Women fulfil credit obligations better than men.
Across microfinance evidence, repayment rates for women borrowers consistently outperform.
- 03
Women already operate inside trust networks.
Susu, church groups, market associations. We are formalising and financing the trust that already exists.
03 / Lineage
This is not our first time underwriting trust.
The team has spent five years building credit infrastructure for African markets. Gaya is the consolidation, not the experiment.
- 01
Edanra
Rent financing for tenants.
- 02
Dryve
Vehicle financing for mobility entrepreneurs.
- 03
CreditForest
Credit underwriting technology for lenders.
- 04
Gaya
The consolidation. A credit ecosystem for women.
04 / If this resonates
Write to us, and a real person reads it.
One inbox, two co-founders behind it. Tell us what you're thinking, what you're building, or what you'd want us to fix. We answer in plain English, usually within a working day.